Pimiento Dulce

Identity for an independent virtual bookstore from Buenos Aires that sells books, ebooks, and audiobooks. They read, review and recommend books.


"Pimiento Dulce has a traditional yet forward-looking character. That's why we created a classic logo that works in an extraordinary way."

"We went to the stylist and exploded with joy! We have a new look thanks to the creative geniuses of AltoCrew. Pimiento Dulce is happy."

Wanda Wygachiewicz
Partner at Pimiento Dulce